Purchasing lingerie as a present for that special someone might seem like the kind of thing that would be guaranteed to end disastrously. However, you might be surprised by how women have responded when quizzed on this subject in the past. 

Indeed, a survey reported by the Express newspaper in 2015 discovered that 78% of women found receiving a gift of sexy lingerie from their partner to be “flattering” and a “compliment”. 

However, the fact that a third of women have reportedly been given underwear that was the wrong size, indicates just one of the things that can make purchasing lingerie as a gift a bit of a minefield. And of course, there’s the question of whether your intended recipient will even like the style of lingerie you’ve chosen, or find it comfortable and empowering to wear. 

So, let’s tackle some of those worries head-on. Here at Zawzor, we’re big believers that purchasing that special someone a well-chosen set of lingerie can be a beautiful thing. So, here are a few tips on how to make sure that’s the case for you. 

Don’t buy lingerie for simply ‘anyone’! 

We’re sure that many of you who are reading this article with an interest in purchasing lingerie as a Christmas gift, will have a significant other in mind – a wife or girlfriend, in other words. 

At the very least, you should certainly only buy lingerie for someone who you know extremely closely, and who you know is almost guaranteed to welcome lingerie as a Christmas present. 

Or to put it another way – don’t make lingerie a gift as part of your office Secret Santa, whatever you do. 

Make sure you know the recipient’s size

We could have cited this one at the very top of the article – it really is one of the crucial factors for avoiding potentially Christmas-ruining awkwardness and embarrassment. 

And of course, what we’re suggesting here is that you go through her delicates drawer, or even directly ask her, if you don’t mind the lingerie gift not being a complete surprise for her on 25th December. 

The sizes of bottoms tend to be easy enough to understand, often being expressed in one number, such as 12. Bra sizes, though, are a very different matter. The essential things to know for the latter are the band size (which will be a number, such as 32) and the cup size (which will be indicated by a letter, such as B). 

Have a strong sense of your intended recipient’s style 

If you are indeed interested in buying lingerie for a female romantic partner, you will hopefully have become attuned to her aesthetic in some way. 

One of the reasons why lingerie isn’t always well-received as a gift, is because the lingerie chosen might represent a mismatch between how the buyer likes to see the recipient, and what the recipient perceives themselves as being. 

A girlfriend who is very much a sporty “tomboy” type in their day-to-day attire, for example, might find a highly revealing two-piece set to be a bit vulgar. Or she could perceive it as an indication that her boyfriend has the wrong motivations for buying lingerie as a gift (or to put it another way: he has bought it as a gift for him, to fulfil his fantasies, rather than for her). 

Similarly, if you’ve got some nude stockings in mind, it will be greatly helpful if this matches with the colours already present in her wardrobe and delicates drawer. If she pretty much only wears black, that’s probably the hue to go for with any lingerie you purchase for her. 

Remember: “lingerie” isn’t just bras and knickers! 

One potential route to buying your partner a “sexy” lingerie gift this Christmas, while minimising a lot of the risk, is going for an item that doesn’t show quite as much skin (and therefore, will be less likely to be perceived as purely a vehicle for your own bedroom fantasies). 

We have some excellent options in that regard here at Zawzor, such as elegant dressing gowns and robes made from sumptuous fabrics, as well as black, red, and nude stockings and hold-ups – offerings that suggest seduction, while still leaving something to the imagination. 

Have these tips inspired you with thoughts of the possibilities for a festive lingerie gift that your sweetheart will love as much as you do? If so, please don’t hesitate to browse the latest gorgeous bodysuits, hosiery, corsets, nightwear, and other alluring options right here in our online shopping channel.